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Personality & The Future Of Journalism |
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Jon Fine Columnist - BusinessWeek Magazine |
January 16th, 2009 |
There are two reasons I subscribe to BusinessWeek magazine. The first is because McGraw-Hill owns the magazine and is also the publisher of my book so I feel some professional loyalty to support them. And the second is because of Jon Fine. He writes a brilliant column about the state of media and every week brings a new insight about the world in which many of us work to light. Below is an interview that I had the chance to record with him at the Online Community Summit where he talks about the evolution of media and the growing importance personal branding and personality will take in that future.
Being faceless doesn't work anymore.
The Personality Project is an online collaboration to uncover the many ways that personality matters for brands and individuals to stand out. The site is inspired by the new marketing book Personality Not Included.
Learn More >>
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Rohit Bhargava |
| Influential Marketing Blogger & SVP, Ogilvy 360 Digital Influence |
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Dave Balter |
| Founder & CEO - BzzAgent |
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Tony Hsieh |
| Founder & CEO - Zappos.com |
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Yvonne Lembi-Detert |
| Founder & CEO - Personality Hotels |
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Premal Shah |
| President - Kiva.org |
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Sharelle Klauss |
| Founder - DRY Soda |
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Amit Gupta |
| CEO & Founder - Photojojo |
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Larry Smith |
| Editor & Founder - SMITH Magazine |
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John Bell |
| Managing Director & Executive Creative Director, Ogilvy 360 Digital Influence |
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Andy Sernovitz |
| Author, Blogger & Co-Founder of WOMMA |
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Joshua Onysko |
| CEO & Founder, Pangea Organics |
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Jake McKee |
| Chief Ant Wrangler, Ants Eye View & Former Global Community Relations Specialist, LEGO |
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Valeria Maltoni |
| Conversation Agent & Fast Company Blogger |
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David Avrin |
| The Visibility Coach |
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Nedra Kline Weinreich |
| President, Weinreich Communications and Founder of Social Marketing University |
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Scott Jordan |
| Founder, ScotteVest |
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Mike Shinoda |
| Rapper, Keyboardist, Vocalist - Linkin Park |
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Frank Eliason |
| Customer Service Manager, Comcast & @comcastcares Author |
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Timothy Ferriss |
| Author - The Four Hour Workweek |
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Frank Gruber |
| Creator of SomewhatFrank & Product Manager - AOL |
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Shashi Bellamkonda |
| Social Media Swami - Network Solutions |
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Steve Hall |
| Founder - Adrants |
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Jon Fine |
| Columnist, BusinessWeek Magazine |
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Ann Handley |
| Chief Content Officer, MarketingProfs |
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Gary Vaynerchuk |
| Founder, WineLibrary TV |
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Jeremy Abelson & Richard Nouveau |
| Founder/Spokesman, Pocket Change NY & LA |
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Emanuel Rosen |
| Author, The Anatomy Of Buzz (Revisited) |
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